The story begins with a gorgeous woman taking your coat, and a fire breather throwing out a very warm welcome. Then, the audience is introduced to The Most Interesting Man himself, and invited to wander the mansion. The self-guided adventure is a different experience with each visit. The goal for this interactive non-linear story is to give the audience the sense of free exploration, within an aesthetically pleasing and painstakingly crafted world. And it sends you on a mission to find The Most Interesting Man in the World's little black book.
The Mill team, led by Executive Creative Director Angus Kneale and VFX Director Westley Sarokin, were part of the project every step of the way. The transition from one path to the next was an organic process to set up. From an idea brainstormed at the office, to taking the concept to set and interacting with the elements and conditions at the mansion. Westley worked on every shot, all of the lighting and camera setup, coordinating to ensure each scene lined up with the one before and after.
The CG team was integral to stitching together each turn and transition seamlessly. The complicated, heavily sculpted feat evolved into a natural, 100% realistic saunter through a gorgeously appointed mansion, where small details and fun situations with witch-doctors and leopards could shine.
An Oculus Rift experience, directed, edited and stitched by Felix & Paul Studios has also been created, that brings viewers into The Most Interesting Man in the World's home. In the course of the experience, you, the viewer, interact with party guests, a fire breather and even a leopard. The VR experience will debut at bars and festivals in the Southwest region of the United States.