Unveiled at Audi’s 2018 Charge Up event, the automotive brand unleashes the limitless potential of the e-tron—their first all-electric SUV, as seen in the energetic ‘Manifesto’. The Mill worked closely with Venables Bell & Partners and Director Mark Jenkinson of Imperial Woodpecker to showcase the dynamic capabilities of Audi’s powerful new car.
The piece features matte paintings and atmospheric effects in CG, crafted and composited by The Mill's 2D and 3D Artists as well as a show-stopping grade provided by Adam Scott, Head of Colour at The Mill Los Angeles.