Guinness
Lioness
Working with AMV and Directors Wilkins & Maguire at Stink, The Mill helped to craft this empowering and cinematic spot for Guinness which traces the story of a young African female footballer, self-described as a ‘lioness’.
Director:
Wilkins & Maguire
Production Company:
Stink
Agency:
AMV BBDO
Read MoreRead Less
As the ‘lioness' describes her journey from struggle to pride, the ad juxtaposes images of her family, her village, her football career and a very majestic lion.
Both cinematic and evocative, the ad saw the collaboration of directors Wilkins & Maguire and director of photography James Laxton, who has also worked on Oscar’s Best Picture Winner ‘Moonlight’.
CreditsCredits
Agency
Agency: AMV BBDO
Producer: Yvonne Clayton, Miles Nathan, Charlie Thacker
Creative Director: Alex Grieve, Adrian Rossi
Creatives: Richard McGann, Andy Clough
Production Company
Production Company: Stink
Director: Wilkins & Maguire
Producer: Paz Parasmand
Director of Photography: James Laxton
Editorial
Editorial: Cut & Run
VFX & Design
VFX Production: The Mill
Producer: Evelyn O’Reilly
Production Assistant: Eleanor Joseph
2D Lead Artist: Dave Wishart
2D Artist: George Rockliffe, Matthew ‘Wispy’ Clarke
Colour
Colour: Colour Collective
Stills
