The Mill’s Colourist Derek Hansen worked alongside Director Ross Haines and Editor Andrew Litten of A-Frame to deliver a campaign for Fender, featuring singer/songwriter Charlie Worsham. The spot highlights Nashville, Tennessee’s iconic music scene through Fender’s Nashville Deluxe Telecaster.
To bring out the true nature of Fender guitars, the video explores the inspiration found within the heart of the city. Each scene follows Worsham as he illustrates how Fender and Nashville’s culture have influenced him. In combination with the shots and colouring, the video captures the inspiration found within music.
Derek says, “We wanted the video to be authentic of Nashville nightlife and Fender guitars. By using strong colours and highlighting the neon signs found throughout the city, the spot really came together in capturing Nashville’s soul. And, it’s always great working with Ross and Andrew.”