Teaming up with Droga5 for their first ever national ad campaign, The YMCA shines a spotlight on America’s forgotten communities in a visually striking series of commercials directed by Park Pictures’ Seb Edwards.

The cinematic “Idle Hands”, graded by The Mill’s Fergus McCall, tackles the issue of young people in deprived neighborhoods, highlighting how non-profit organization can help re-direct the energy of these communities you into positivity, creativity and learning.