Director Daniel Warwick of Academy productions has initiated the dairy revolution in this dramatic and comical spot for Arla’s Lactofree.

Created by Creature, the French Revolution inspired ad features a renegade clan of lactose intolerants, offering up lactose free alternatives to a group of unsuspecting picnic goers.

Mill colourist James Bamford comments on the grade, “This was a great project to work on, we wanted to create a very dramatic scene then pop out to the family looking normal. Gradients were used to create the drama whilst we kept everything looking as filmic and cinematic as possible."