The Mill used crowd simulation in order to make the stadium appear full with people. 2D Lead Ryan Urban said, “The shot's handheld plates, with the partial crowds made for a great base to add the digital crowd. We could then use in-camera cues to better help integration by matching proper depth of field, skin tones and saturation of clothes of the digital agents.

The edit, which put vfx shots next to non-vfx shots, really helped blend the work naturally into the scene. When you watch the shots in context of the spot, there's a great balance to help the vfx go unnoticed and better serve the emotion of the spot.”