The Mill collaborated with Director Sam Pilling to create this music promo for Aluna George and music producer ZHU’s song, ‘Automatic.’
The promo combines a film noir look and feel and a gritty urban setting to perfectly complement the deep bass soundscape of the track. The film is set in abandoned city streets, where we see a woman walking alone in the dark. We are given the impression that another male figure seen walking in the shadows is following her, and we start to fear for her safety, but at the end of the video the tables are turned…
Colourist James Bamford says, “It was great to work with award-winning Director Sam Pilling who has, as ever, produced a fantastic video. I worked to keep the vibe of the video very dark and mysterious, to match the plot, by applying a blue-purple grade which gave the film a cold feeling. Just the street lights added variances in temperature.”