Boost Mobile
Shuffle
The Super Bowl is one of the most watched US TV events each year and here at The Mill we appreciate how crucial a date it is in the advertising calendar. This year was extra special for wireless company Boost who decided to advertise during the game for the first time. LA agency 180 got together with directors Tim & Eric of Cartoon Network’s Adult Swim fame to make ‘Boost Mobile Shuffle’ which is a parody of the 1985 Super Bowl Shuffle.
Directors:
Tim Heidecker, Eric Wareheim
Production Comapny:
Paydirt Productions
Agency:
180LA
Tim Heidecker, Eric Wareheim
Production Comapny:
Paydirt Productions
Agency:
180LA
Read MoreRead Less
A number of veteran Chicago Bears players, who won the Super Bowl that year, make an appearance including Jim McMahon, Mike Singletary, Richard Dent and Maury Buford. There's even a special appearance by legendary coach Mike Ditka.
Our team of artists helped out by ensuring the over all feel of the spot matched the 25 year old original. A filter was applied to give a dated 'video' feel and set clean up work polished up the final result.
CreditsCredits
Agency
Agency: 180 LA
Producer: Colleen Wellman
Creative Director: William Gelner
Creatives: Gavi n Millner, Grant Holland
Production
Production Company: Paydirt Productions
Directors: Tim Heidecker, Eric Wareheim
Producers: Jonathan Ker, Jeremy Barrett
Director of Photography: Andrew Shulkind
Editorial
Editing Company: Absolutely
Editor: Ben Berman
VFX & Design
VFX & Design: The Mill
Executive Producer: Sue Troyan
VFX Producer: Krystina Shales
2D Lead Artist: Phil Crowe
2D Artist: Andy Bate
Assist: Shane Zinkhon, Steve Cokonis