Finish
Glasses
Wieden&Kennedy's first campaign for Finish dishwashing tablets, directed by Megaforce through Riff Raff, takes a look through Finish's glass obsessed lens. The film sees various scenarios in which glasses play a key part to our every day life, from secrets to school, Saturday nights out to Sunday mornings in.
Director:
Megaforce
Production Company:
Riff Raff
Agency:
Wieden and Kennedy
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The Mill's VFX team aided in bringing the spot to life with a grade by Mick Vincent and rig removal from the 2D team, who removed the physical elements that were used to hold each glass in place.
CreditsCredits
Agency
Agency: Wieden+Kennedy
Producer: Genevieve Sheppard
Creative Director: Carlos Aija
Creatives: Erin Swanson & Cal Al Jorfani
Production
Production Company: Riff Raff
Director: Megaforce
Executive Producer: Matthew Fone
Producer: Jane Tredget
Director of Photography: David Ungaro
Editorial
Editing Company: Final Cut
Editor: Joe Guest
Edit Assist: Frankie Elster
VFX & Design
VFX & Design: The Mill
Executive Producer: Gemma Humphries
Shoot Supervisor: Hitesh Patel
2D Lead Artists: Andrew 'Barnsley' Wood
3D Lead Artists: Francois Roisin
2D Artists: Alex Candlish
3D Artists: James Mulholland, Andrew Bartholomew, Jerome Ferra
Production Assistant: Clare Melia
Colour
Colour: The Mill
Colourist: Mick Vincent
Colourist: Mick Vincent