Super Bowl 2013
Audi - Prom
Venable, Bell and Partners, the directing duo The Guard Brothers and The Mill LA bring you the thrills of an Audi strong prom.
The Mill's work involved an entire reconstruction of the principal character's eye to make his black eye stand out and look fresh. The team also added flashing colored lights to the inside of the limo, as well as head replacement for the brave boy in several shots. Clean up work, the addition of traffic lines, along with the removal of debris and bridge joints on the surface roads were completed to give the spot a very smooth look. The team also gave the sleek car some beauty touch ups - because you need to look your best when a camera's pointing at you.
Director:
Guard Brothers (Charlie Guard and Thomas Guard)
Production Company:
Smuggler
Agency:
Venables, Bell & Partners
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When asked what it was like to work on such a detail oriented spot, 2D Lead Gareth Parr had but one word: "exhilarating." And after watching this beauty for ourselves, we have to agree.
CreditsCredits
Agency
Agency: Venables, Bell & Partners
Producer: Mandi Holdorf
Creative Directors: Erich Pfeifer, Tyler Hampton
Creative: Matt Miller
Account Director: Marcelina Ward
Production
Production: Smuggler
Director: Guard Brothers (Charlie Guard and Thomas Guard)
Executive Producers: Patrick Milling Smith, Brian Carmody, Lisa Rich, Allison Kunzman, Laura Thoel
Producer: Pete Vitale
Director of Photography: Joost Van Gelder
Editorial
Editing Company: Cut + Run
Editor: Stephen Gandolfi
Edit Assist: Sean Stende
VFX & Design
VFX & Design: The Mill
Executive Producer: Sue Troyan
VFX Producer: Jordan Sharon
Shoot Supervisor: Gareth Parr
2D Lead Artist: Gareth Parr
2D Artist: Steve Cokonis
Assist: Robert Murdock
Art Department: Scott Wilson, Kevin Flores
Production Coordinator: Benjamin Sposato