Brother
Architect
Director Noah Harris and the creatives at Grey London have used stop motion animation to create two stunning ads for a new campaign for Brother printers, entitled 'Ambitions'.
In both the 'Architect' and 'Cafe' spots, we see each of the main protagonists stick a piece of paper on the wall upon which it promptly multiplies and expands outwards to create a series of new scenes that reflect each of our hero's business ambitions - from a building site to a high tech building and a rooftop cafe.
In both the 'Architect' and 'Cafe' spots, we see each of the main protagonists stick a piece of paper on the wall upon which it promptly multiplies and expands outwards to create a series of new scenes that reflect each of our hero's business ambitions - from a building site to a high tech building and a rooftop cafe.
Director:
Noah Harris
Production Company:
Blink Ink
Agency:
Grey London
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To achieve Noah's unique vision, stop motion animation on both the people and the paper was used together with time lapse photography, resulting in an unreal and distorted sense of time. The team took care to shoot each element at the same height and using the same lens so that it matched the perspective of the room that the viewer is effective seeing the ad through.
CreditsCredits
Agency
Agency: Grey London
Producer: Rebecca Pople
Creative Directors: Nick Rowland, Giles Montgomery
Creatives: Sam Haynes, Lee Trott
Account Director: Laura Smail
Production
Production Company: Blink Ink
Director: Noah Harris
Executive Producer: Bart Yates
Producer: Andrew Studholme
Director of Photography: Toby Howell
Editorial
Editing Company: Cut and Run
Editor: Leo King
Edit Assist: Phil Currie
VFX & Design
VFX & Design: The Mill
VFX Producers: Sean Costelloe, Sophie Broadbent
Shoot Supervisors: Ben Turner, Andy Nicholas
2D Lead Artist: Ben Turner
3D Lead Artist: Aidan Gibbons
2D Artists: Richard De Carteret, Gary Driver
3D Artists: Simon Reeves, Clement Bolla, Peter Agg, Karl Schudek, Andy Nicholas, Per Bergstein, Alex Hammond
Assists: Emma White, Akwasi Tawiapoku, Paul Downes
Colour
Colour: The Mill
Colourist: Mick Vincent