Shoot supervisor Russell Tickner took careful measurements of camera angles and distances for each frame in order for the life size and miniature world to exactly match up. To create Lewis Hamilton and his pit crew in their miniature world, we calculated the size ratio to be exactly 32 times smaller.

Jay Bandlish, Lead Flame said: "The spot required a lot of extensive rotoscoping and 3D which included the new up to date McLaren F1 car. In order to make it as realistic as possible we had to carefully add shadows, adjust lighting, add reflections and match depth of field."