The Mill team worked with Ariola and kept as much as possible in camera; for instance the smoke was shot on black then used primarily in the office scene. For the wide shot in the office, more props of the computer were created in CG. There were beauty enhancements and augmentation of other things throughout the spot. And to convey the notion that the spot's backdrop could be any city in the U.S., Shumway and his team removed palm trees from the gas station exterior shot. "It was a great collaboration with the agency team and a pleasure to work with Dante," Shumway says. "It was particularly fun to watch him shoot the scene in the dentist office where the oversized drill was used on our character in the dentist's chair. There was a fair amount of squirming that went on for that one," he laughs, "but in the end it all turned out just fine."