The exacting eye of director Robert Bryant brought a spare and beautiful aesthetic to this 'Drop' spot.

The Mill worked in Flame to enhance the seductive lighting and spot-on editing of the spot's overall environment. Jamie Scott added colour variation, increasing depth and contrast to highlight the bottle, then gave it an extra boost by incorporating glints of light and lens flair. Having created the quivering droplet entirely in CGI, The Mill team had full control over its animation.