Bravery remains a lifelong theme in this beautiful juxtaposition between a little boy's bedtime chat with his mom and, years later, his emotional rescue mission as a firefighter. 2D lead artist Bill Higgins made a cameo in the spot in addition to enhancing the look of the dramatic rescue.
Higgins comments: "It was shot in a beautiful old building in downtown Argentina that had been abandoned since the early '90s. We shot with practical fires throughout."
And what of his heroic cameo? "I was asked if I wanted to be in it, followed a girl and got changed into a fireman's outfit." Simple!
Agency: Grupo Gallegos
Producer: Valeria Maldini
Director of Broadcast: Carlos Barciela
Production Company: Rebolucion
Director: Armando Bo
Producer: Mariano Avellaneda
Editing Company: Pixel Power
Editor: Pablo Piriz
VFX & Design: The Mill
Senior Executive Producer: Sue Troyan
Executive Producer: Enca Kaul
Producer: Adam Reeb
Shoot Supervisor: Bill Higgins
2D Lead Artist: Bill Higgins
2D Artists: Steve Cokonis, Robert Murdock, Patrick Munoz, Jale Parsons
3D Artists: Phil Mayer, Jason Janksy
Art Support: Jeff Langlois, Ashley Forbito
Production Coordinator: Kris Drenzek