The ad shows a variety of characters who are all positively impacted by the company's yogurt product, Kefir. The Mill created a fully CG Moose, talking tree, deer and butterflies, to name a few of the living things who benefit from Kefir.

Randy McEntee, Head of 2D  at The Mill in Chicago, said, "We were able to create several of the characters completely in 2D, saving valuable time for the 3D team to focus on the performances and look and feel. From our early creative brief from Jamie and  The Distillery Project Creative Directors, John and Per, it was clear that the real challenge wasn't getting the boarded work done in time, it was having the ability to add all the details that we knew would help make this special." 3D lead artist Steve Beck adds, "This was a testament to what can be achieved in a short time with open collaboration and talented people involved across all aspects. An awesome script helps too!"