LBB’s Matt Cooper catches up with the sneaker-inspired artist and director at the BBDO Regielounge in Düsseldorf.
FILFURY – a.k.a Phil Robson – is one of those creative minds whose artistic ideas leak out in all directions. Graphic design, film, sculpture… basically imagine if DaVinci was a humungous sneakerhead with a passion for UK street culture. He reached notoriety with his personal artworks that deconstruct trainers and streetwear, reconfiguring them as skulls, eagles, insects, weapons and more. He’s caught the eye of brands like adidas, Nike, Philipp Plein and Huawei. And nine months ago he joined forces with Mill+, who’ve helped him grow his ambitions.
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